Client

SoleRebels

Year

2017

Services

  • Concept Strategy
  • Concept Design
  • Concept Execution

Concept Design & Construction Management of the New Store.

STIRIXIS Group successfully delivered the first SoleRebels store in Greece. The design of the concept and the construction management services offered by our company created an amazing retail space of 100m2. The customers of all ages can live a complete brand experience, trying on unique ecological and handmade shoes. In the specific retail store design, the mission and social contribution of SoleRebels’ is promoted, created a memorable experience.

SOLE REBELS by stirixis group 3
SOLE REBELS 1
SOLE REBELS 2

The project

The main design concept was to promote the brand identity and as a result, choose natural materials and neutral colours so that the shoes would be highlighted. The combination of furniture, lighting, and materials perfectly promote the colourful product variety, while keeping a unified brand identity.

Car tires, coffee bean sacks and colourful thick ropes are placed on the window as a reminder of the raw materials and the brand’s natural character. A composition of boxes of different heights with special light fixtures created a theatrical scene for the product, resulting in a unique design concept.

“

“Our experience of working with STIRIXIS Group was very positive. Their professionalism and creativity was refreshing. They understood our needs and how we went about doing things, and they were flexible to adapt to that. At all times they delivered the right solutions on time, with enthusiasm and a great work ethic! We look forward to our next project with them.”

Yiannis Koufogeorgas, CEOSoleRebels