The project was awarded with the “Highly Commended Interior Greece” at the European Property Awards 2015-2016.
Kafkas, the leading Greek chain of electrical equipment and energy solutions, wanted to renovate its retail supply chain.
STIRIXIS Group redefined Kafkas’ brand strategy and market positioning to reflect its vision of becoming the market leader and enhance its status from
a product retailer to a complete solution provider.
The vision of Kafkas being the top specialist in integrated technology solutions, set the main axes for the project’s next stages; design of the operations, the store concept, customer service
and customer experience.